Supporting character
Boobie Ike
A Vice City local legend who turned street money into real estate, a strip club and a record label.

Boobie Ike is a well-known figure in Vice City and one of the characters Rockstar spotlighted ahead of launch. He made his name on the streets and then moved into business, building up property holdings and a nightlife operation around the city.
Among his interests is a strip club and a stake in Only Raw Records, the music label run with Dre'Quan Priest. Rockstar presents him as someone who values loyalty and respect, and who likes to talk about how far he has come. For players, that probably means a contact with money, connections and plenty of opinions.
Because his businesses are fixed places in Vice City, we expect several of them to become markers on our map. We will connect this profile to those locations, and to any missions he gives, once we confirm them in the game after November 19, 2026.
Last updated Nov 15, 2026